4 Key Components of a Solid Brand Foundation

That’s why your brand strategy should be the foundation of everything you do. The problem is most businesses skip this important step. They want to get right to the part sexy stuff — creating campaigns to promote your business. But without a strong brand foundation, your marketing efforts will surely crumble. Elements of a Strong […]

7 Posing Techniques for Non-Models

Not everyone works with models. A lot of photographers have the job of shooting with everyday people and we need to make them look like models. So how do you do that when the subjects have no experience posing or controlling their face for the camera? Here are seven tips to make your portrait subjects […]

HOW TO TAKE A SELFIE: 13 TIPS THAT MAKE A DIFFERENCE

It shouldn’t be that hard to take a good selfie. But we all know that feeling too well: you feel all hot and confident and snap a selfie, eager to send it off to last night’s sexy Tinder date, and surprise — your camera has suddenly become cold and vengeful and refuses to capture you […]

How to Leave Your Photos to Someone When You Die

LEAVING YOUR FAMILY photos to your children, grandchildren, and extended clan used to be easy—you went and died, and they would find the albums gathering dust in your attic or tucked away in a drawer. Sure, there were a lot of terrible holiday snapshots to sort through, but there were always some treasured photos to […]